SDC's values

Internal values are part of a meaningful strategy
In SDC's 2025 Strategy, the focus is on strengthening the traverse collaboration - both internally at SDC and with our customers. Our three internal values are an important cornerstone in supporting this collaboration – and thus realizing the strategy and fulfilling our vision: A great banking experience at a competitive price.

The values are customer-centric and focus on professionalism and value creation. They are our "inner compass" for how we behave as a company and how we cooperate with each other, our customers and our business partners. They create a common foundation and a constructive framework that guides us in our daily work.

The three values are:


We seek and execute business excellence
at all levels

Customer oriented

We add business value through
business insights

Winning together

You are not (always) the smartest one
in the room